Social & Campaigns · Case study
Ahead Together
- Client / Production
- TOUCAN x GSK
- Role
- Creative post-production & management
- Discipline
- Social & Campaigns
Creative post-production and management for a worldwide broadcast.
Overview
Working alongside the team at TOUCAN Agency, I had the privilege of contributing to a monumental event for one of the world’s largest pharmaceutical companies, GSK, during their rebranding event. This project unfolded across the globe, broadcasting simultaneously at five locations spanning four different time zones.
My involvement
My role went beyond content creation and motion graphics; I also managed workflows, collaborated with the client directly, and took the initiative to assist with various aspects of the event on location at Battersea Evolution. This comprehensive effort resulted in over 290 hours of dedicated creative work, helping to make this GSK’s largest and most ambitious live broadcast to date. The project was undeniably challenging but, made possible by an exceptional team. It was an immensely gratifying experience working with one of my most valued and longstanding clients.
Official case study
After the event, I produced a case study video for TOUCAN which you can watch here. You can read the full case study and statistics on TOUCAN’s website:
“JJ is not only a lovely lad but is super talented. He has been such a key member of the TOUCAN team for a number of years, working with us on a regular basis and his graphic/animation skills are phenomenal. He is very creative and so easy to work alongside. Nothing is too much trouble and no matter how challenging or pressured the job or the timeframe, he always handles it with calm professionalism and good humour, a trait that is very much appreciated. I can't recommend him highly enough.”
